LFT CommunicatioN

Vision Clarity Reputation

Trust Impact Performance

We strive to assist our clients in enhancing their image and reputation. By conveying their unique identity and driving business growth, we focus on clear, meaningful and effective communication, particularly showcasing their achievements in corporate social responsibility.

Our editorial talents and intellectual creativity are combined with a global perspective to generate value for our clients.

We firmly believe in the transformative power of well-crafted communication. It radiates serenity, trust and uniqueness, enabling our clients to distinguish themselves in their respective industries.

services

To create and implement impactful communication,

we offer our clients targeted and customised services:

1 Strategic consulting

2 WRITING

3 COMMUNITY MANAGEMENT

4 VISUAL
COMMUNICATION

Strategic consulting

• Together, we conduct a strategic reflection on your communication policy. We help you develop a comprehensive strategy that is in line with your identity and supports your objectives.

• We create a customised internal and/or external communication plan that incorporates your projects and operations and includes communication actions for each of them.

• We leverage the added value of the "hidden" (such as the work of administrative and legal teams) and the "visible" aspects of your projects and operations so that no effort is wasted, and we transform them into communication content that serves to achieve your objectives, particularly in ESG areas.

• We scan and analyse your environment (competitors, partners, stakeholders, flagship projects, etc.) and create a benchmark matrix from which we define your uniqueness and the actions to be taken to ensure that your communication is effective and creates an impact.

• If necessary, we articulate the new strategy with the existing strategy.

WRITING

• We put our writing skills at the service of protecting and expanding your reputation. We ensure that you are seen and talked about in the media and on social networks in an atmosphere of trust, impact, and performance.

• We write all types of content: press releases, blog articles, website content, posts on your social networks, storytelling, internal communication, press kits, etc.

COMMUNITY MANAGEMENT

• Visibility and reputation - We are responsible for both maintaining your presence because web communication is ephemeral and requires constant vigilance, and ensuring the good reputation of your brand or company on social networks (e-reputation).

• We bring your brand or name closer to its audience.

• Tools: managing a community of Internet users, publishing tweets, answering questions on the website, feeding social media pages.

• We bring together as many Internet users as possible via forums, social and professional networks.

• We ensure that everyone respects the rules of good conduct within the community; we are responsive to prevent negative comments from appearing and also creative to differentiate you from competitors.

• It is no longer possible to exclude social networks from communication strategies. We offer to manage your visibility and virtual communities on the networks corresponding to your activity and communication objective.

VISUAL COMMUNICATION

GRAPHIC DESIGNER

• Posters, advertisements, flyers, magazines, logos, marketing materials, websites: our mission is to design a visual that combines artistic sensibility with commercial and marketing objectives, which will reflect the client and reach its audience.

• We respond to the personalised requests of each of our clients. Through work on form and colour, we visually convey the message that you intend to deliver.

WEB DESIGNER

• We create your website and take care of all its graphic aspects (illustrations, animations, typography, etc.) while respecting both the specificity of your request, the imperatives of marketing and communication, and those of the target audience. We update your website over time.